Free Maternity or Mama Photo Session!


Join expecting mother and Athleta Ambassador Heidi Kristoffer for a mid-day styling break for moms and moms-to-be!

Book your free session HERE!

Heidi will show you her favorite Athleta pieces that will support you througout your pregnancy and beyond- from comfy leggings and sweat pants, to athletic tops with room to grow- all while looking your best too. The fun continues with Michelle Rose (family, child and maternity photographer) and a mini-photo shoot in your favorite outfit! Michelle will provide you with one complimentary photo after the photo-shoot, and additional photos will be available for purchase.
11:00-11:30am- open styling and consultation with Heidi
11:30-1:00pm- Appointment times for 10 minute photo sessions withMichelle
*We recommend that you arrive 15-20 minutes before your appointment time in order to find an outfit you love- but you’re welcome to come earlier if you like!
**Babies and young children welcome, but please sign up for two consecutive time slots if you’d like your children in the photos with you.
We have limited space available for photo appointments, but the motherhood styling portion is open to all- please feel free to stop by and chat with Heidi to get her advice and tips about dressing for your workouts during pregnancy and beyond. All guests will receive an exclusive discount on purchases made that day!


Athleta 5th Avenue, NYC

Michelle Rose Sulcov is a portrait photographer based in New York City. She has worked as a photo editor for the past 10 years at top magazines such as Glamour, Cosmopolitan, SELF, and Marie Claire. She has held prestigious internships at the Annie Leibovitz Studio and InStyle magazine. Michelle’s photos can be seen on, and in Glamour, SELF, and InStyle magazines.
On Social: @michellerosephoto

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